Market insights
Pointing the way to real business improvements
Keep on top of market changes and stand out with tailored insights guided by ongoing market shifts, trends, and topic analysis.
Did you know?
AI and machine learning analyze extensive business data on Trustpilot to place your company in a cohort with similar businesses for comparative analysis.
Market peers
Find out how your business compares
Simply enter the name or website URL of a competitor to gain crucial insights into their performance, and compare it against your own across key Trustpilot metrics.
Market trends
Benchmark your market performance
See how key review metrics have changed over the past six months to measure your market distribution and gauge your performance against the market.
Market topics
Know the minds of your customers
Gain a competitive edge by understanding what truly matters to your customers. Our advanced topic data reveals the most engaging topics for your audience and the customers of similar companies across the market.
Competitors
Keep track of the competitive landscape
See how you stack up against the competition by tracking up to five companies. With detailed comparison data and business intelligence on any important developments, you’ll gain rich insight into how your closest rivals are performing.
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Review insights
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Dashboard and analytics
Gain key insights into customer feedback, to monitor and optimize customer interactions, and enhance your business growth.
Review tagging
Sharpen your response strategies by using tags to quickly categorize feedback and streamline your review management.